Don Johnson Motors Chevrolet – Which compact SUV fits daily life around Barron, WI better: the 2026 Chevrolet Equinox or the 2026 Nissan Rogue?
When neighbors around Barron, WI start comparing compact SUVs, one question comes up again and again: which of these two favorites will make everyday driving easier—Equinox or Rogue? Both strike a practical balance of space, safety, and confidence, and both now feature slick interfaces and smart storage. But their approaches differ in meaningful ways that matter on County O, cruising US 53, or darting into a tight spot outside a local coffee shop.
Let’s zero in on the everyday stuff—screens you look at all the time, safety features that fade into the background (until you need them), and small conveniences that quietly reduce friction. The Equinox makes a statement with an 11.3-inch infotainment touchscreen that’s standard across trims, paired with an 11-inch Driver Information Center for clean, modern readouts. The Rogue counters with an 8-inch touchscreen on most trims and reserves its larger 12.3-inch display for the lineup’s peak. That single decision—standardizing the big, bright Equinox interface—changes how drivers interact with the vehicle from day one, especially when navigating with Google built-in or tapping Wireless Apple CarPlay or Android Auto compatibility.
Cabin practicality and comfort that match real use
Room and refinement are expected, but how you access space often matters more. Equinox integrates a pass-through center console and underfloor storage to keep mess out of sight without losing easy access. Split-folding 60/40 seats flatten in seconds for the occasional lumber run or a load of sports gear. The Rogue offers generous cargo capacity and clever organizers, but the Equinox’s blend of cabin visibility and quick-access storage presents as more intuitive when you’re in and out multiple times a day.
Seat comfort? Both deliver. Equinox ACTIV adds Evotex and sueded microfiber seating surfaces with stitched head restraints for a premium feel, while RS leans sportier with a flat-bottom steering wheel and crisp accents. Rogue’s seating is a known winner for supportive long-haul comfort. In practice, it’s a toss-up—decide which trim’s look and tactile feel you prefer. The difference: in Equinox, the big-screen interface and driver display remain consistent across trims, so comfort upgrades don’t force you into different tech.
Safety and visibility—proactive by default
Driver-assistance now sets the baseline of confidence. Chevy Safety Assist includes more than 15 standard safety and driver assistance features on every Equinox, while Rogue builds on Nissan Safety Shield 360 and adds lane and cruise technologies as you move up trims. Where Equinox pulls ahead is in its available add-ons for tricky, real-world moments: HD Surround Vision for maneuvering in crowded lots, Rear Cross Traffic Braking for backing out with better protection, and Side Bicyclist Alert for those quick, look-twice scenarios near schools or parks. The Rogue’s available around-view camera is excellent; if visibility in tight spaces is a priority, drive both back-to-back and compare.
Driving character and capability
Equinox stays calm and composed, especially at highway speeds, with standard Drive Mode Selector and available AWD for confident traction. Rogue’s VC-Turbo engine is responsive and its available five drive modes cover changing surfaces well. Both can tow up to 1,500 lbs—plenty for a small trailer or a pair of kayaks headed toward a weekend on the water. If you plan a gravel cabin road detour, Equinox ACTIV and Rogue Rock Creek each dial in a tougher vibe; ACTIV adds uniquely tuned suspension and all-terrain tires, while Rock Creek brings a black tubular roof rack and hill descent control.
Tech that saves time
It’s the sum of little moments—how quickly your phone pairs, how cleanly the interface presents, how easily voice prompts get you where you’re going—that influences satisfaction six months in. Equinox’s decision to standardize the large display, pair it with an equally modern driver screen, and offer available wireless charging makes the user experience feel cohesive. Rogue’s tech story improves significantly at the top end, where its big display, Bose audio, and Google built-in harmonize; until then, the base interface remains more modest. If “set it and forget it” is your goal, the Equinox package delivers more consistently right out of the gate.
Who should choose what?
Choose Equinox if you want a straightforward path to modern tech and safety without climbing trims, a calm ride that keeps everyone conversation-level, and available features—like HD Surround Vision and Rear Cross Traffic Braking—for busy parking scenarios. Choose Rogue if you favor a punchy feel with its VC-Turbo engine and plan to spec a higher trim to unlock its most advanced cabin tech.
Quick takeaways
- Everyday tech priority: Equinox standardizes its big, bright 11.3-inch infotainment screen and 11-inch driver display across trims for a consistent, modern experience.
- Parking and visibility aids: Equinox offers available HD Surround Vision and Rear Cross Traffic Braking; Rogue offers around-view monitoring on select trims.
- Capability for weekend gear: Both offer available AWD and up to 1,500 lbs of towing capacity, with trim-specific off-road cues for light-trail confidence.
When you’re comparing for daily life around Barron, WI—school runs, grocery stops, trips to the lake—the vehicle that demands less attention from you often wins. In our view, that’s Equinox. The more consistent tech story, balanced ride, smart cabin organization, and confidence-boosting visibility features help it fit your routine on day one and adapt as those routines change.
Frequently Asked Questions:
Can both SUVs handle northern Wisconsin winters with confidence?
Yes. Each offers available all-wheel drive and multiple drive modes for changing conditions. Equinox adds standard Drive Mode Selector across trims and available HD Surround Vision to help in low-visibility situations. Rogue offers Snow Mode with its available Intelligent All-Wheel Drive, and higher trims bundle additional assistance features.
Which model makes it easier to use smartphone features quickly?
Both support Apple CarPlay and Android Auto; Equinox provides Wireless Apple CarPlay and Android Auto compatibility and standardizes the 11.3-inch touchscreen, making navigation, playlists, and calls feel seamless across the lineup. Rogue offers wireless integrations on select upper trims.
How do cargo and flexibility compare for weekend projects or sports gear?
Both provide flexible cargo areas with 60/40 rear seatbacks and useful underfloor or modular storage solutions. Equinox emphasizes quick-access organization with a pass-through console and hidden cargo storage, while Rogue highlights generous cargo volume and accessory options to tailor your space.
Where can I test-drive and see trim differences side by side?
Stop by Don Johnson Motors Chevrolet—serving Cameron, Barron, and Chetek—to compare features hands-on, explore trims like LT, RS, and ACTIV, and get straightforward guidance on available tech, safety, and accessories.
If you want a compact SUV that feels familiar on day one, stays calm on rougher pavement, and packs in genuinely helpful safety tech, Equinox deserves the top spot on your drive list. And if you’re still torn, a same-day drive of both will make the decision clear the moment you scroll through the screens and back into a tight space.
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Don Johnson Motors Chevrolet – Which truck tows with more confidence around Barron, WI — the 2026 Chevrolet Silverado 1500 or the 2026 Toyota Tundra?
If you’re narrowing your next half-ton to two heavy hitters, a common question pops up quickly: which truck tows with more confidence? For shoppers around Barron, WI, the answer isn’t just a number on a spec sheet. It’s how the truck feels merging onto US 53 with a loaded trailer, how steady it stays over patched pavement, how easily you can see around the rig when backing into a tricky driveway, and how relaxed you feel after hours on the road. That’s where the Silverado’s unique set of tools—an available Duramax 3.0L Turbo-Diesel, up to 14 available camera views, and available Super Cruise® hands-free driver assistance that works while towing—converge in ways the Tundra can’t match. Toyota counters with strong twin-turbo V6 powertrains, including an i-FORCE MAX hybrid that posts big torque, but its max tow rating lands lower and it skips diesel altogether.
The foundational question: how much can you pull—calmly?
Tow ratings are a starting point, but the bigger story is composure. Silverado checks the big box with a max available 13,300-lb trailering capacity when properly equipped. More important for many owners is how the truck manages that load: the 10-speed automatic helps keep the engine in its sweet spot, and the chassis tuning gives you progressive, reassuring control during lane changes and on long descents. Tundra’s maximum of 12,000 lbs is stout for most toys and trailers, and its multi-link rear suspension does a good job of absorbing impacts. Still, when you’re cresting a hill with a heavy trailer and looking ahead to a crosswind, the Silverado’s broader trailering toolkit—especially the available diesel’s torque delivery—helps you stay composed.
Diesel is a differentiator. Silverado’s available Duramax 3.0L Turbo-Diesel (305 hp/495 lb-ft) brings a relaxed, long-legged feel to the highway. That broad torque plateau keeps shifts smooth and decisive under load, making it easier to maintain speed without hunting gears. Tundra’s i-FORCE MAX hybrid (437 hp/583 lb-ft) is undeniably strong off the line and when passing, but for steady-state towing across rolling terrain, the diesel’s character is uniquely calm and confident. If your weekends involve towing side-by-sides to the Blue Hills or a fishing boat to Red Cedar Lake, that consistent, low-rpm pull goes a long way toward less fatigue and fewer surprises.
Trailering visibility and control: what can you see and anticipate?
Seeing around your trailer—especially at tight launches or when threading a narrow driveway—matters as much as torque. Silverado offers up to 14 available camera views, including hitch, bed, and surround perspectives that make hookups and low-speed maneuvers dramatically easier. Trailer Side Blind Zone Alert adds a layer of awareness at highway speeds, lighting your mirror when a passing vehicle sneaks into the trailer’s blind zone. Tundra provides an available Panoramic View Monitor for 360-degree visibility and trailer backup guidance that helps keep a straight path, which are both helpful. But the sheer breadth of Silverado’s camera coverage means you can choose the view that best fits the moment—backing toward a curb cut, checking bed cargo during a fuel stop, or aligning hitch and coupler perfectly on the first try.
Silverado’s integrated Trailering App is another small-but-mighty win. You can build a trailer profile, run through pre-departure checklists, and monitor key connections from the cab. That extra bit of organization helps, especially if you swap between a camper and a utility trailer during the season. Tundra’s systems are cleanly presented and intuitive, but Chevy’s trailering ecosystem feels a touch more comprehensive in day-to-day use.
Confidence enhancers you didn’t know you needed
The Silverado High Country’s available Super Cruise® stands apart as the only hands-free driver assistance tech in the class that works while towing on compatible roads. Think of it as a co-driver that handles steering and speed on mapped highways, leaving you to focus on the bigger picture. It’s not for every mile or every driver, but on long trips to see family near Cameron or a string of job sites toward Chetek, it’s a meaningful stress reducer that the Tundra doesn’t offer today. When conditions tighten—rain squalls, construction zones, or city traffic—you simply take over as usual, with the system ready to re-engage when the road opens up again.
Underneath, Silverado’s Trail Boss trims add a factory 2-inch lift and Z71 Off-Road Package for ground clearance and durability when your tow route includes a rugged approach road. ZR2 goes further with Multimatic DSSV dampers and front/rear e-lockers—hardware that helps keep traction on off-camber or rutted surfaces where a conventional setup might spin. Tundra’s TRD Off-Road and TRD Pro packages are capable and comfortable, but Silverado’s breadth of off-road options gives you more factory-ready ways to match your rig to your routine.
Cabin tech that lightens the towing workload
Inside, Silverado’s available 13.4-inch touch-screen pairs naturally with the 12.3-inch Driver Information Center, so essential towing data sits where you want it. The optional 15-inch Head-Up Display brings speed, nav, and safety prompts into your line of sight, reducing head-down glances when the trailer needs your attention most. Tundra’s available 14-inch multimedia system is crisp and bright, and its 12.3-inch cluster lays out info cleanly. Both trucks support wireless Apple CarPlay and Android Auto. The difference is how tightly Silverado’s trailering features interlock with camera views, the trailering app, and driver-assistance alerts—an ecosystem effect you feel during the first weekend tow.
Frequently Asked Questions:
Does the Silverado offer a diesel while the Tundra does not?
Yes. Silverado offers an available Duramax 3.0L Turbo-Diesel with 495 lb-ft of torque, giving you calm, steady pull and relaxed cruising. Tundra does not offer a diesel option.
Which truck offers a hands-free system that works while towing?
Only Silverado offers Super Cruise® available on High Country that can operate hands-free while towing on compatible roads. Tundra does not offer a comparable hands-free system for trailering.
How do the max tow ratings compare?
Properly equipped, Silverado maxes out at 13,300 lbs, while Tundra tops out at 12,000 lbs. Always consult each manufacturer’s towing guide, check axle ratios, and factor payload, hitch type, and trailer brakes when configuring your truck.
Which has more camera views for trailering?
Silverado offers up to 14 available camera views, including hitch and bed views. Tundra provides an available 360-degree system and trailer backup guidance but fewer distinct perspectives.
Bottom line: if your most common question is about towing confidence—how composed the truck feels and how easy it is to manage your trailer—Silverado’s combination of diesel availability, comprehensive trailering tech, and unique hands-free capability gives it the edge. That’s why so many shoppers ask for a test drive that includes a trailer hookup, a highway run, and a few tight maneuvers. It’s the clearest way to see how these systems work together in real time.
When you’re ready to step into a tailored configuration and explore the features that fit your trailer and routine, our team is here to help. Don Johnson Motors Chevrolet is proudly serving Cameron, Barron, and Chetek, and we’re happy to walk you through towing setups, trailering apps, and camera views so you roll out confident on day one.
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Don Johnson Motors Chevrolet – 2026 Chevrolet Silverado 2500 HD vs 2026 Ford Super Duty F-250: Which heavy-duty truck gives you more towing confidencearound Barron, WI?
When the question is fifth-wheel and gooseneck confidence, the answer goes beyond raw numbers. What matters is how easily a truck helps align, connect, monitor, and maneuver a heavy trailer on real roads around Barron, WI. That’s where the 2026 Silverado 2500 HD stands out. Its integrated camera views, in-cab trailering tools, and bed hardware are tuned for the parts of towing that keep palms calm and schedules on track — hitching up in a tight driveway, easing down a sloped boat launch, or backing into a narrow site after dark.
Ford’s Super Duty F-250 continues to be a strong performer with robust engine options and well-known towing aids. It’s an excellent truck. But Chevrolet’s approach to camera coverage and in-cab trailering management changes the day-to-day experience. Transparent Trailer View, Hitch View, and Bed View work together so hitch alignment, coupler checks, and lane changes feel natural. The In-Vehicle Trailering App lets you create trailer profiles, run through checklists, and monitor key statuses — all on the available 13.4-inch diagonal touch-screen. For drivers who want to cut down on guesswork and set up faster in the morning, those tools are difference makers.
Core towing tech that reduces stress
Transparent Trailer View is the feature Silverado HD owners talk about first. By digitally stitching camera feeds, the truck can display what’s behind a compatible trailer, so changing lanes on US 8 or edging past parked equipment becomes far less nerve-wracking. Hitch View puts a clear, close-up image right on the center display, making it easier to back precisely under a fifth-wheel pin box or gooseneck ball without repeated hop-outs. Bed View helps keep tabs on chains, wiring, and tie-downs when starting off after a stop.
Those views are augmented by Trailer Side Blind Zone Alert, which extends blind-zone detection down the length of a compatible trailer. Working together, these features turn a long rig into something that behaves predictably in traffic and parking lots alike.
Hardware that helps before you even hit the road
Chevrolet’s Durabed backs up the tech with work-ready touches. The box is built with high-strength roll-formed steel and offers 83.5 cu. ft. of volume — more space to carry blocks, chocks, a portable compressor, and tool bins without crowding the hitch area. Twelve standard tie-downs rated at 500 lbs per corner deliver anchor points exactly where they’re needed. The available Multi-Flex Tailgate functions as a step, a load stop, or a work surface, which pays off when staging equipment before connecting a trailer or organizing cargo for a quick departure.
Lighting matters too. Available LED cargo area and perimeter lighting turn dusk and early-morning hookups into routine tasks. That combination of lighting, tie-downs, step access, and tailgate flexibility supports a smoother launch every time you roll out of the driveway near Barron, WI.
Diesel strength that doesn’t overwhelm the driver
The available Duramax® 6.6L Turbo-Diesel V8 pairs 470 horsepower and 975 lb-ft of torque with a 10-speed automatic. What you notice most isn’t just the grunt — it’s how the powertrain meters out torque for gentle takeoffs and confident downshifts when descending with a load. The tuning feels intuitive, which helps the driver stay relaxed. If a gas setup suits the mission better, the standard 6.6L V8 with 401 horsepower and 464 lb-ft is a steady, low-maintenance performer with reassuring response at everyday speeds.
Ford’s engine lineup is wide-ranging, and many owners appreciate the multiple gas and diesel configurations. But once you evaluate how each system interacts with the cameras and trailering software inside the cabin, Silverado HD often gains the upper hand in day-to-day usability — especially if frequent hitching and tight-site maneuvering are part of the routine.
How to pick the right Silverado 2500 HD setup for your trailer
Matching your rig starts with a quick assessment. Think about trailer weight, pin weight or tongue weight, overall length, and how often you’ll be navigating tight approaches. Then consider which configuration provides the most margin, the best sightlines, and the features you’ll use every time you roll.
- Confirm your trailer’s loaded weight and estimated pin/tongue weight.
- Decide whether gas or Duramax® diesel best aligns with your towing frequency.
- Choose cab/bed configuration with an eye toward payload and turning space.
- Select camera packages that include Transparent Trailer View, Hitch View, and Bed View.
- Equip the bed with the Multi-Flex Tailgate and lighting for setup after dark.
Frequently Asked Questions:
Does the Silverado 2500 HD’s Transparent Trailer View work with fifth-wheel and gooseneck trailers?
Yes, when properly equipped and used with a compatible trailer, the system can provide a composite view that lets you effectively “see through” the trailer on the center display, which is incredibly useful for lane changes and tight maneuvers.
What in-cab tools help with setup and safety checks before departure?
The In-Vehicle Trailering App lets you create profiles, follow step-by-step pre-departure checklists, and monitor functions. You can pair that with Hitch View and Bed View to verify connections and clearances in moments.
How does the Silverado’s bed help with towing days?
With 83.5 cu. ft. of volume and 12 standard tie-downs, there’s room and structure for blocks, straps, and tools. The available Multi-Flex Tailgate adds a step, a load stop, and a work surface to streamline staging and final checks.
Local perspective for Barron County drivers
Between farm-to-market hauls, weekends at Red Cedar Lake, and quick access down US 53 to Rice Lake and beyond, fifth-wheel towing spans more than a straight shot on a flat highway. Narrow approaches, uneven shoulders, and dusk returns are common. Chevrolet’s trailering tech and bed hardware are tuned to simplify those exact scenarios, so the driver stays calm and focused — with the information needed right on the screen.
When you’re ready to upgrade towing confidence, schedule a hands-on demo of the camera views and trailering app. One loop around a familiar route is often enough to see how the Silverado HD reduces the effort of getting a heavy trailer exactly where it needs to go. Don Johnson Motors Chevrolet is serving Cameron, Barron, and Chetek with knowledgeable guidance to help you select the right configuration and get the most out of these features in daily use.
- Transparent Trailer View: Enhances awareness by digitally presenting what’s behind a compatible trailer on the center display.
- In-Vehicle Trailering App: Streamlines setup with profiles, checklists, and status monitoring tailored to your trailer.
- Multi-Flex Tailgate: Adds step, load stop, and work surface modes to speed up pre-departure prep.
From the first hitch alignment to the last back-in of the day, the Silverado 2500 HD’s integrated tools transform towing into a smoother, more predictable part of life. That is the kind of confidence that pays off on every trip, whether it’s a cross-county haul or a weekend escape.
If you want to see all of this in action, plan a visit and bring your most common towing questions. A short demo is the best way to understand how these systems work together — and why they make such a difference once you’re rolling.
For one final note, the available diesel’s torque and the 10-speed’s ratio spread keep acceleration composed and braking confidence high when terrain changes. The Silverado HD’s combination of muscle and precision is why so many local owners trust it for fifth-wheel and gooseneck duty year after year. Don Johnson Motors Chevrolet can help tailor a build that fits your trailer, your routes, and your plans.
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Don Johnson Motors Chevrolet – Which truck tows better for weekend getaways around Barron, WI: 2026 Chevrolet Colorado or 2026 Toyota Tacoma?
Towing capacity at a glance
When midsize truck shoppers ask which pickup tows better for fishing weekends, cabin runs, or utility runs around Barron, WI, the answer starts with rated capacity and the kind of torque you have on tap at low rpm. The 2026 Chevrolet Colorado is rated for up to 7,700 lbs of available towing, while the 2026 Toyota Tacoma typically tops out well below that figure in most configurations. That headline number matters if you’re pulling a heavier aluminum fishing rig, a small camper with bikes and coolers packed on, or a dual-axle utility trailer loaded with landscape supplies. But towing confidence isn’t just a spec sheet—what happens at launch, at 35 mph on rolling two-lanes, and backing down a sloped launch is what you actually feel.
Colorado’s TurboMax® powertrain pairs 310 horsepower with a best-in-class standard 430 lb-ft of torque, delivered through an enhanced 8-speed automatic. That combination’s gift is assured low-end pull, so you don’t need to “hunt” for a gear or spin up revs just to get rolling with a load. Tacoma’s available i-FORCE MAX hybrid raises its peak torque to an impressive 465 lb-ft and can be a strong choice if you specifically want a hybrid setup, but if you’re cross-shopping by how many trims deliver stout, ready-to-work torque as standard, Colorado’s approach makes day-to-day towing feel simpler and more predictable.
Hardware that makes hauling easier
Beyond the engine and transmission, chassis control and cooling help your truck stay composed with weight on the hitch. Colorado’s cooling and transmission logic are tuned for sustained grades and warm days, while available Tow/Haul mode optimizes shift points to reduce gear hunting and improve engine braking. The frame and suspension options are equally important: models like Trail Boss bring a factory 2-inch lift and 32-inch all-terrain tires for extra traction when pulling up a gravel driveway, and the ZR2’s Multimatic® DSSV dampers keep the truck controlled over broken surfaces so the trailer doesn’t “push” the truck mid-corner. These are subtle differences until you’re running State Highway 48 with crosswinds and a full load—then they’re not subtle at all.
Tacoma counters with excellent stabilization and off-road hardware of its own, including available Bilstein® or FOX® shock packages and smart traction management. Those systems shine in technical terrain, and if your focus is rock gardens and overlanding, they deserve consideration. For towing specifically, the Colorado’s calm, predictable damping, readily available torque, and well-calibrated 8-speed give it a relaxed, confident feel with a trailer hitched up.
Trailering tech that cuts stress
The 2026 Colorado offers a helpful mix of camera and software tools for hitching and towing. Up to 10 available camera views, including available underbody cameras, make it easier to confirm clearances and line up solo at the ball. The available trailering app assists with trailer profiles and checklists. These are the kinds of features that reduce stress on early mornings at the launch or when you’re squeezing into a tight driveway with landscaping equipment aboard.
Tacoma offers valuable towing aids as well, including Trailer Backup Guide with Straight Path Assist and an integrated trailer brake controller on select trims. If your Tacoma configuration includes these, they’re great helps, but it’s worth noting that Colorado’s broad camera coverage and accessible towing software bring a more complete view of your surroundings—especially helpful in low-speed, low-visibility moments that define real-life towing.
What really matters for towing around Barron, WI
Specs tell part of the story, but local use cases matter. Around Barron, weekend towing often means short trips on two-lane roads, rolling grades, and mixed surfaces near the water or woods. The Colorado’s standard torque and planted chassis tuning translate to fewer downshifts on hills, more control on gravel approaches, and easier, calmer backing down an angled ramp. When you pack the truck bed with coolers and gear, features like the available StowFlex® tailgate with built-in storage keep tie-downs and chocks at hand for quick hook-ups.
Both trucks can handle the job, but if you want the broader margin—the ability to say “yes” to a heavier trailer without upsizing to a full-size pickup—the Colorado’s 7,700-lb available capacity is the deciding factor for many shoppers.
- Rated capacity: Colorado offers up to 7,700 lbs of available towing; Tacoma’s maximum ratings are generally lower in most builds.
- Low-rpm torque: Colorado’s best-in-class standard 430 lb-ft helps with steady launches on ramps and grades without drama.
- Control and visibility: Available up to 10 camera views, including underbody cameras, plus Tow/Haul mode, support confident maneuvering.
Frequently Asked Questions:
Can the 2026 Toyota Tacoma match the 2026 Chevrolet Colorado’s 7,700-lb available towing rating?
No. While Tacoma offers strong capability, most configurations do not reach 7,700 lbs. The 2026 Chevrolet Colorado is rated for up to 7,700 lbs of available towing, giving it a clear advantage if you regularly pull heavier trailers.
Which truck feels more confident launching a boat on a sloped, slick ramp?
Both are capable, but the Colorado’s best-in-class standard 430 lb-ft of torque and available Tow/Haul mode provide assured low-speed control. The available camera suite also helps you maintain awareness of obstacles and ramp angles as you ease into the water.
Do I need to choose a specific trim to get helpful trailering tech on the Colorado?
Colorado makes its core insights easy to access across trims, with a standard 11.3-inch display and an available trailering app; you can also add camera views—up to 10 available—to suit your towing needs.
How does hybrid power in Tacoma change the towing experience?
Tacoma’s available i-FORCE MAX hybrid raises peak outputs and can provide strong midrange response. If your top priority is the highest rated tow figure and standard torque across the lineup, Colorado maintains a simpler path to confident towing.
If you’re narrowing your choice based on towing around Barron, WI, start with the trailers you actually plan to pull, the launch ramps and driveways you use most often, and how much you value standard torque and broad camera coverage. For many shoppers, that points to Colorado. When you’re ready to compare configurations side by side, talk with Don Johnson Motors Chevrolet—serving Cameron, Barron, and Chetek—to map your must-haves to the right build and options. We’ll help you tow with confidence the first weekend you hitch up.
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What to Know About the 2026 Chevrolet Equinox
Don Johnson Motors Chevrolet – What to Know About the 2026 Chevrolet Equinox
The 2026 Chevrolet Equinox arrives with a clear mission—make daily driving easier, weekend plans more adventurous, and every mile more connected. It steps confidently into the compact SUV segment with a fresh look, thoughtful tech, and the kind of versatility that fits a wide range of drivers, from first-time SUV owners to long-time Chevrolet fans ready to upgrade.
Whether your priorities lean toward efficient commuting, road-trip practicality, or all-weather confidence, the latest Equinox offers a well-balanced blend of design, features, and capability. Below, we break down what matters most as you research, compare, and take your test drive.
Design and Trims: Style that fits your life
The 2026 Equinox stands out with a bold grille, sleek lighting signatures, and a modern stance. You can tailor the look to your preference across three trims. LT sets the tone as a smart everyday choice with comfort and tech essentials. RS goes sporty with dark exterior accents and an exclusive grille and front fascia. ACTIV leans rugged, bringing an off-road-inspired attitude with unique wheels and textures, plus an available contrasting roof option.
Inside, the cabin is crafted to feel refined and functional. Expect premium stitching details and durable, comfortable seating materials—including Evotex on RS and a combination of Evotex and sueded microfiber on ACTIV. From the driver’s seat, the layout feels intuitive, with important information and controls exactly where you expect them.
- Distinct personalities across LT, RS, and ACTIV
- Available two-tone roof choices for added visual pop
- 17 to 20-inch wheel designs depending on trim and options
- Refined stitching and trim-specific interior accents
- Convenient center console with pass-through storage
If you enjoy a more dramatic look, keep an eye on special appearance packages like the Midnight Edition available on LT. Details such as high-gloss black accents and wheels amplify the Equinox’s clean lines for a sophisticated, monochrome statement.
Cabin tech and connectivity: Screens, smarts, and seamless control
Chevrolet equips the 2026 Equinox with an 11.3-inch diagonal infotainment touch-screen that is easy to see and even easier to use. Pair that with the 11-inch diagonal Driver Information Center, and the result is a cockpit that keeps essential data and entertainment right at your fingertips without distraction.
Google built-in makes everyday driving more convenient—use voice commands for navigation, calls, music, and select vehicle functions through Google Assistant. Wireless Apple CarPlay and Android Auto compatibility keep your smartphone features front and center without the clutter of cables, and available wireless charging helps you stay powered up on the go.
Beyond infotainment, available OnStar services can add extra confidence and support on longer trips. From turn-by-turn help to features that aid in unexpected situations, it all contributes to a more effortless ownership experience.
Performance and capability: Easygoing power with confidence on tap
Under the hood, the 2026 Equinox features an efficient 1.5L turbo engine that delivers smooth, usable power for city streets and highways alike. The standard Drive Mode Selector lets you tailor performance, adjusting responses for different driving conditions with a quick twist of a dial.
If you often navigate rain, snow, or gravel, available all-wheel drive adds traction when you want it. When properly equipped, the Equinox can tow up to 1,500 pounds—useful for small trailers or weekend toys—and the suspension tuning across trims aims to keep ride quality comfortable while maintaining confident handling.
Safety and driver assistance: Peace of mind built in
Over 15 standard safety and driver assistance features provide added awareness from driveway to interstate. Chevy Safety Assist bundles core technologies that watch the road around you and provide alerts or automatic support when needed. These features are designed to assist—not replace—your careful driving.
- Automatic Emergency Braking
- Front Pedestrian Braking
- Lane Keep Assist with Lane Departure Warning
- Forward Collision Alert
- Following Distance Indicator
- IntelliBeam automatic high beams
Available upgrades can enhance visibility and convenience even further. Consider HD Surround Vision for a 360-degree view during low-speed maneuvers, Side Bicyclist Alert for urban driving, a Rear Camera Mirror for a broader view out back, Rear Cross Traffic Braking to help when backing out of parking spaces, and Adaptive Cruise Control for extra ease during long highway stretches.
Space and versatility: Ready for your everyday
The Equinox is built for flexibility. With the rear seats folded, you get up to 63.5 cubic feet of max cargo volume, and the 60/40 split-bench rear seat makes it simple to carry a mix of passengers and gear. A hidden storage area under the rear cargo floor helps keep valuables out of sight, and the available hands-free AutoSense Power Liftgate is a favorite convenience when your arms are full.
From grocery runs to weekend getaways, the squared-off cargo opening and thoughtful tie-downs make loading straightforward. Up front, the pass-through center console offers a smart spot for items you want close at hand.
Which Equinox trim is right for you?
Think about style and daily needs first. If you want a modern, value-packed SUV, LT is the easy choice. If you enjoy a bolder look with blacked-out details and a sportier cockpit, RS brings that extra attitude. If light trails, a taller tire sidewall, and an outdoorsy vibe match your routine, ACTIV delivers a rugged appearance with comfort to match. Whichever way you go, the common thread is a quiet, connected, and capable drive.
For shoppers comparing across segments, consider how the Equinox balances screen size, standard comfort features like heated front seats and steering wheel, and practical touches such as the standard pass-through center console. These details make a noticeable difference day after day.
At Don Johnson Motors Chevrolet, we make it simple to compare trims, colors, and packages, and to experience the tech firsthand on a test drive. Our team can walk you through available accessories—from roof rails to interior protection—so your Equinox is ready for life on day one.
If you are exploring compact SUVs in northwestern Wisconsin, our showroom is conveniently located for drivers serving Cameron, Barron, and Chetek. Stop in to see how the 2026 Equinox fits your needs, ask questions, and find the right configuration for your lifestyle.
Frequently Asked Questions:
What are the key differences between LT, RS, and ACTIV?
LT is the well-equipped starting point with comfort and tech essentials. RS adds sporty flair with a unique grille, dark exterior accents, and a flat-bottom steering wheel. ACTIV emphasizes a rugged look with unique wheels, all-terrain tires, distinct suspension tuning, and available two-tone roof options.
Does the 2026 Equinox offer all-wheel drive?
Yes. All-wheel drive is available and can provide added confidence in rain, snow, or on loose surfaces. It works with the Drive Mode Selector to help tailor traction and response to conditions.
How much can the 2026 Equinox tow?
When properly equipped, the Equinox is rated to tow up to 1,500 pounds. That capability is ideal for small utility trailers, light equipment, or a pair of recreational bikes on a compact trailer.
What connectivity features come with the large touch-screen?
The 11.3-inch diagonal infotainment touch-screen supports Google built-in, plus wireless Apple CarPlay and Android Auto compatibility. Available wireless charging helps keep devices powered, and the 11-inch Driver Information Center puts key driving data front and center.
Which safety features come standard?
Over 15 standard safety and driver assistance features are included, highlighted by Chevy Safety Assist with Automatic Emergency Braking, Front Pedestrian Braking, Lane Keep Assist with Lane Departure Warning, Forward Collision Alert, Following Distance Indicator, and IntelliBeam. Additional features like HD Surround Vision and Adaptive Cruise Control are available.
From its modern design and smart tech to its balanced performance and confident safety features, the 2026 Chevrolet Equinox is built to handle your everyday—and make it feel a bit more special. If you are ready to experience it in person, schedule your test drive and explore the trims, colors, and accessories that fit you best.
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Don Johnson Motors Chevrolet – Your Neighbor on US 53 — Chevrolet Dealer near Bloomer, WI
If you live in or around Bloomer, you know the value of a dealership that understands local roads, local schedules, and local expectations. At Don Johnson Motors Chevrolet, we make it easy to shop, trade, finance, and maintain your vehicle with a streamlined process built for drivers along the US 53 corridor. From first browse to first service, our team focuses on clarity, convenience, and confidence so you can enjoy every mile between home, work, school, and weekend getaways.
Who We Are — A Neighbor You Can Count On
Our story stretches back more than a century, and that longevity matters. It means our processes are proven, our team is experienced, and our standards remain high. We operate with a simple promise: deliver a familiar, friendly experience backed by professional expertise. When you walk in, you are greeted by people who listen first and guide second. Whether you’re upgrading to a family SUV, choosing a work-ready truck, or exploring your first EV, we meet you where you are and help you move forward with confidence.
Because we serve multiple communities in Northwestern Wisconsin, we understand daily driving around Bloomer as well as the longer hauls that come with cabin trips, job-site travel, and towing. That local knowledge shows up in our inventory recommendations, vehicle walkarounds, and service guidance tailored to how and where you drive.
Inventory Built for Northwestern Wisconsin Driving
We keep a wide selection of trucks, SUVs, and EVs so you can match your vehicle to your lifestyle. Need capability for hauling materials or a boat? You’ll find strong truck options with smart trailering tech. Want confident family transportation? Explore SUVs with flexible seating, built-in connectivity, and advanced safety features. Many models include Google Built-In to simplify navigation and voice control, plus driver-assistance technologies like Chevy Safety Assist, Automatic Emergency Braking, Lane Keep Assist with Lane Departure Warning, available Adaptive Cruise Control, and available All-Wheel Drive for added confidence on varied road surfaces.
If you prefer a specific configuration, our team can help you place a custom order so you get the colors, packages, and features that matter most to you. We also work across our broader group to locate vehicles quickly when you’re on a deadline, and we’ll walk you through each trim so you can compare options side by side with zero guesswork.
- Location advantage: A quick drive up US 53 to Rice Lake keeps your test drives, trade-ins, and service visits simple and close to home.
- Chevrolet expertise: Product specialists explain trims, towing, trailering tech, and safety systems clearly, so you choose with confidence.
- Flexible shopping: Browse inventory online, start a custom order, or schedule a dedicated appointment for a one-on-one consultation.
- Order-to-delivery support: From paperwork to status updates, we keep you informed until your new keys are in your hand.
Financing Made Straightforward
Financing should support your goals—not complicate them. Our finance professionals partner with respected local and national lenders to craft options that align with your plans. You can get started from home with a quick pre-approval, then review personalized paths in-store with a specialist who explains each step clearly. Whether you’re building credit or maximizing an excellent profile, we work to make your choice simple and your timeline efficient.
Have a vehicle to trade? Great. We use live market data to evaluate your trade-in, explain how similar vehicles are performing in our region, and present a transparent, competitive number. If you’re still early in your search, use our online tools to estimate value from your driveway—then bring your vehicle in for a finalized, in-person appraisal when you’re ready.
- Start online: Explore inventory, check availability, and submit a credit pre-approval when it’s convenient.
- Bring your trade: We’ll complete a hands-on review, confirm features and condition, and discuss market factors.
- Choose your path: Lease or finance—your specialist summarizes options, terms, and available protections.
- Sign with confidence: Finish paperwork efficiently and set up your first service visit and digital ownership tools.
Certified Service and Collision Support
Your ownership experience continues long after delivery. Our Certified Service team maintains all makes and models with GM Genuine Parts and ACDelco components, from routine oil changes—using the right dexos® specifications where required—to brakes, batteries, tires, and multi-point inspections. Scheduling is easy, and we’ll help you plan maintenance based on your driving habits so you spend less time in the shop and more time on the road.
If life throws a curveball, our collision professionals are here to help. We coordinate repairs using modern diagnostics and repair techniques, keep communication clear from estimate through completion, and aim to return your vehicle to pre-incident condition as efficiently as possible. A single, trusted point of contact makes a stressful situation far easier to navigate.
Local Know-How, Real Convenience
From quick hops around town to daily runs up and down US 53, vehicles in Bloomer need to feel surefooted, comfortable, and versatile. We pay attention to the realities of local driving—mixed pavement, gravel stretches, and the frequent transitions between small-town streets and open highway. Our walkthroughs include real-world tips for trailering setup, cargo management, and cabin tech, so you can tailor your purchase to everyday use instead of guesswork.
Our team regularly welcomes shoppers from nearby communities—serving New Auburn, Chippewa Falls, and Eau Claire—so you can compare options, ask detailed questions, and leave with a personalized plan that fits your routes and routines.
Frequently Asked Questions:
How far is the dealership from Bloomer, and can I combine my visit with a test drive and appraisal?
We’re a short drive up US 53 in Rice Lake. Yes—schedule a visit and we’ll line up your test drive, trade appraisal, and a sit-down with a product specialist so you can accomplish everything in one trip.
Can I start the process online and finish in-store?
Absolutely. You can browse inventory, request a custom order, estimate your trade, and submit a pre-approval online. We’ll prepare the details so your in-store visit is focused, efficient, and geared toward final decisions.
What if I still owe money on my current vehicle—can I trade it?
Yes. We’ll evaluate your vehicle, review the payoff, and show how equity or remaining balance factors into your next purchase. Our team will walk you through each step so the numbers are easy to understand.
Do you work with a range of credit histories?
We do. Our finance team partners with a network of lenders and builds options for many credit profiles. The goal is straightforward—present clear paths and help you choose the one that supports your priorities.
Can I order a Chevrolet with specific colors, packages, or towing equipment?
Yes. We’ll configure your vehicle with the features that matter most to you, explain package content, and provide order-to-delivery updates. If timing is critical, we’ll also search our broader network for close matches.
What service support can I expect after purchase?
Certified maintenance, genuine parts, clear recommendations, and convenient scheduling. We’ll help you plan routine care and keep you informed about inspections, tire rotations, and any factory service intervals that apply.
At the end of the day, two things matter most: choosing the right vehicle and feeling supported for the long run. That’s where our combination of local insight and professional process makes a difference. We help you align capability, comfort, and technology with the way you truly drive—then back it with straightforward financing, a transparent trade-in, and dependable service.
Ready to take the next step? Connect with Don Johnson Motors Chevrolet to schedule a test drive, start a custom order, or begin your pre-approval. Tell us what you need, and we’ll tailor the experience around your goals—request more information today.
Discover why so many drivers trust the Certified Service team at Don Johnson Motors Chevrolet for maintenance, repairs, and expert guidance at every milestone of ownership.
From your first online click to your first drive home, our team is focused on what matters—your time, your questions, and your peace of mind. Visit us from Bloomer and see how easy and enjoyable car shopping can be when every step is designed around you.
When you’re ready, we’re ready—request more information and let’s get started.
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What to Know About the 2026 Chevrolet Trax
Don Johnson Motors Chevrolet – What to Know About the 2026 Chevrolet Trax
The 2026 Chevrolet Trax brings big-SUV attitude to a compact footprint, pairing head-turning design with smart technology and everyday practicality. It is engineered for drivers who want modern connectivity, confident safety features, and surprising interior versatility without upsizing to a larger vehicle. If you have been researching small SUVs, this guide breaks down what stands out, how the trims differ, and what to consider as you build the Trax that fits your routine.
From its sleek profile and expressive grille to its elevated tech and driver assistance suite, the Trax is designed to do a lot well. It is easy to maneuver in town, composed on the highway, and ready for road trips thanks to excellent packaging and thoughtful storage. Add an efficient turbocharged engine and user-friendly infotainment, and you have a compact SUV that feels purpose-built for active lives.
Design that makes a statement — and trims that match your style
Chevrolet shaped the 2026 Trax with clean lines, a confident stance, and a cabin that maximizes usable space. The result is a small SUV that looks upscale from every angle and feels surprisingly roomy once you step inside. Five distinct trims let you fine-tune the look and the equipment mix, whether your priority is value, sport, or an adventurous vibe.
- LS: Essentials done right, including standard Chevy Safety Assist, intuitive infotainment, and LED lighting for a clear view ahead.
- 1RS: A sport-forward take with RS design cues, athletic wheel designs, and an unmistakably bold front fascia.
- LT: A comfort-centric balance with an available larger center display and convenient features like a remote start system and automatic climate controls.
- 2RS: The most extroverted RS, building on the sporty theme with eye-catching wheels, black bowtie emblems, and red-accented cabin details.
- ACTIV: Rugged-inspired details such as blackout wheels, Titanium chrome accents, and distinctive interior touches for a refined yet adventurous feel.
Each trim puts its own spin on the Trax personality. RS models lean sporty with blacked-out accents and a race-inspired steering wheel, while ACTIV turns up the presence with unique grille treatment and bold wheel designs. Across the lineup, the proportions feel just right for city streets while still offering the ride height and visibility compact SUV shoppers value.
Technology that keeps you confidently connected
The 2026 Trax takes a modern, wireless-first approach to in-vehicle tech. Setup is quick, navigation and media are straightforward, and the interface is built to minimize distraction so you can focus on the road. The result is tech that enhances your drive rather than complicating it.
- Wireless smartphone integration: Standard wireless Apple CarPlay and Android Auto keep your favorite apps within easy reach without tangled cords.
- Center display: An available 11-inch center HD touch-screen delivers crisp graphics and an intuitive layout for maps, media, and vehicle settings.
- Wireless charging: Available charging pad helps keep compatible devices powered without extra cables.
- Built-in Wi-Fi hotspot: Available connection supports on-the-go browsing and streaming for passengers.
- Driver information display: An available 8-inch color Driver Information Center places key driving data directly in your line of sight.
Voice commands, steering wheel controls, and clean menu structure work together to make core tasks—like getting directions, changing playlists, or placing a quick call—feel almost effortless. It is a smart setup for solo commutes and carpool duty alike.
Standard safety features that inspire confidence
Every 2026 Trax includes Chevy Safety Assist, a suite of advanced driver assistance features designed to help alert, assist, and support safer driving. These technologies contribute meaningful peace of mind, especially during busy traffic or unfamiliar routes.
- Forward Collision Alert with Automatic Emergency Braking: Helps warn of a potential front-end collision and can apply hard emergency braking or enhance driver braking if needed.
- Front Pedestrian Braking: Can provide alerts and braking assistance to help reduce or avoid pedestrian impacts at lower speeds.
- Lane Keep Assist with Lane Departure Warning: Gently helps steer to avoid drifting and alerts if the system detects unintentional lane departure.
- Following Distance Indicator: Displays a time gap to the vehicle ahead to encourage safe following distances.
- IntelliBeam High Beam Assist: Automatically toggles between high and low beams when oncoming traffic is detected.
Driver assistance is not a replacement for safe driving practices, but it adds a reassuring layer of support. The Trax integrates these features in a way that feels natural after a short learning curve.
Comfort, cargo space, and capability for real life
Inside, the 2026 Trax is cleverly packaged. Five seats accommodate most adults comfortably, and thoughtful storage nooks handle water bottles, tech accessories, and small bags. When you need to carry more, the 60/40 split-folding rear seat quickly opens up the cargo area, and total room expands to a generous max cargo volume when the seats are folded flat. That versatility is a major advantage for small SUVs—groceries one day, a weekend project the next.
Power comes from an efficient ECOTEC 1.2L turbocharged engine tuned for everyday responsiveness and impressive fuel economy. With an EPA-estimated 30 MPG combined, the Trax helps keep stops at the pump in check while still delivering easy passing power and smooth city acceleration. It is an easy vehicle to live with—quiet enough for long drives and nimble enough for tight parking lots.
Which Trax is right for you?
If you are deciding between trims, start with how you plan to use your SUV most days, then match features accordingly. The good news: each trim shares the same core strengths—smart safety, a comfortable cabin, and a modern interface—so you cannot go wrong.
- Daily commuter focused on value and essentials? Consider LS for straightforward capability and a smart safety foundation.
- Style-forward driver who loves a sporty look? 1RS or 2RS adds bolder design cues and eye-catching wheel options.
- Tech enthusiast who wants the larger screen and comfort upgrades? LT is a strong fit thanks to its available display and convenience features.
- Small family balancing space and flair? 2RS marries practical versatility with a distinctive appearance.
- Driver drawn to a rugged-inspired vibe? ACTIV delivers a confident aesthetic with unique interior and exterior details.
Our team is happy to walk you through the differences in person so you can sit in each trim and see how the features feel and function in real life. A quick side-by-side can clarify everything from seat comfort to screen layout to preferred wheel designs.
Frequently Asked Questions:
Does the 2026 Trax support wireless Apple CarPlay and Android Auto?
Yes. Wireless Apple CarPlay and wireless Android Auto are standard, so you can connect without plugging in and keep your favorite apps front and center.
How large is the infotainment screen in the 2026 Trax?
An 11-inch center HD touch-screen is available on select trims. An available 8-inch color Driver Information Center can also present key driving data in the instrument cluster area.
What safety features come standard?
Chevy Safety Assist is standard and includes Forward Collision Alert with Automatic Emergency Braking, Front Pedestrian Braking, Lane Keep Assist with Lane Departure Warning, Following Distance Indicator, and IntelliBeam High Beam Assist. Feature availability can vary by trim; our team can confirm specifics on a vehicle in stock.
How much cargo space does the Trax offer?
With the 60/40 rear seats folded, the 2026 Trax offers up to 54 cu. ft. of max cargo volume. With seats up, you still have a versatile space for daily errands and luggage.
What kind of fuel economy can I expect?
The ECOTEC 1.2L turbo engine delivers an EPA-estimated 30 MPG combined, helping you go farther between fill-ups while keeping performance responsive in town.
Is all-wheel drive available?
The Trax emphasizes front-wheel-drive efficiency. Availability of specific configurations can vary by model year and trim, so reach out to our team for the latest details and to explore alternatives if you require AWD.
At Don Johnson Motors Chevrolet, we are excited to help you experience the 2026 Trax in person—serving Cameron, Barron, and Chetek—and to guide you through trims, features, and options that fit your budget and your plans. Schedule a test drive, explore current inventory, and ask about valuing your trade so you can move into a Trax with confidence. When you are ready, our product specialists will help you compare must-have features, review available packages, and make sure the SUV you select feels just right from the first mile.
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Don Johnson Motors Chevrolet – How the 2026 Chevrolet Trax Keeps Chetek, WI Drivers Connected
The newest Trax brings a right-sized footprint, flexible cabin, and thoughtful technology that mesh neatly with how people actually drive in and around Chetek. If you’re commuting along County M, picking up supplies before heading out near the lakes, or just slipping into a narrow downtown spot, the Trax keeps the process easy, calm, and connected. It’s a small SUV that punches above its size with useful features you’ll touch every day, not just brochure buzzwords.
Tech that simplifies every drive
What makes the Trax’s technology stand out is how it clarifies your drive rather than complicating it. The available 11-inch center HD touch-screen places key functions in a large, high-contrast interface that’s simple to read at a glance. Standard wireless Apple CarPlay® and wireless Android Auto™ streamline your routine—no cables to manage, no clutter, just hop in and go. If you keep passengers connected on weekend treks, the available built-in Wi-Fi® hotspot is ready to help. And when cords do stay in your bag, available wireless charging quietly keeps your phone topped up while you focus on the road.
Audio, navigation, and driver information are neatly organized, with an available 8-inch diagonal color Driver Information Center to keep directions, media, and safety alerts in your line of sight. The result is a cabin that lowers stress: fewer taps, clearer menus, and purposeful placement of the controls you use most. It’s the kind of tech that feels immediately familiar—even on the first test drive.
Sized right for small-town versatility
Chetek-area errands and weekend plans can take you from tight parking near shops to winding, tree-lined roads. The Trax’s compact footprint and tidy turning circle make it a breeze to nudge into parallel spaces or quickly pivot into angled driveways. Yet it still offers generous interior utility, with seating for five, a 60/40 split-folding rear seat, and up to 54 cu. ft. of max cargo space when you need the room. That means you can load fishing gear, a couple of totes, or a folded stroller without needing to upsize your SUV.
What about ride quality? The suspension calibration prioritizes comfort, and Active Noise Cancellation helps hush road noise so conversations and playlists come through clearly. It’s also easy to park and see out of, thanks to the Trax’s well-judged proportions and a Rear Vision Camera that’s designed to assist with close-quarters maneuvering. StabiliTrak electronic stability control with traction control is standard, adding a layer of confidence when pavement or weather conditions vary.
Standout highlights for Chetek drivers
- Wireless integration: Standard wireless Apple CarPlay® and Android Auto™ reduce cable clutter and ease daily app use.
- Big-screen clarity: Available 11-inch center HD touch-screen improves legibility for maps, music, and settings.
- Flexible cargo: 60/40 split-folding rear seat and generous max cargo space help with gear, groceries, and more.
- Confident safety: Standard Chevy Safety Assist bundles six advanced features, with available add-ons like Adaptive Cruise Control.
- Distinctive trims: Choose a look that fits—ACTIV with Titanium chrome accents or RS with sporty Black details.
Frequently Asked Questions:
Does the Trax have the smartphone features I need?
Yes. Wireless Apple CarPlay® and wireless Android Auto™ are standard, making it simple to bring your favorite apps, messages, and playlists into the cabin without cords. An available 11-inch center HD touch-screen and available wireless charging complete a low-clutter, high-clarity setup.
Is the Trax big enough for family errands and weekend gear?
Absolutely. With seating for five, a 60/40 split-folding rear seat, and up to 54 cu. ft. of max cargo space, the Trax is engineered to handle everyday family needs while staying easy to park and maneuver around town.
What safety features come standard?
Every Trax includes Chevy Safety Assist with Forward Collision Alert and Automatic Emergency Braking, Front Pedestrian Braking, Lane Keep Assist with Lane Departure Warning, Following Distance Indicator, and IntelliBeam® High Beam Assist. Available features like Lane Change Alert with Side Blind Zone Alert, Rear Cross Traffic Alert, and Adaptive Cruise Control can add further confidence.
How does the Trax perform on local roads?
Its compact size, responsive steering, and stable Front-Wheel Drive make it great for neighborhood streets, county roads, and quick highway merges. The ECOTEC® 1.2L Turbo engine focuses on usable torque where you spend most of your time—off the line and during everyday passing.
Which Trax trim should I choose?
It depends on your style and must-have features. ACTIV offers Titanium chrome exterior accents and a distinctive interior, while RS trims add sporty cues like Black exterior details and Red interior accents. LT and 1RS balance comfort with a clean, modern look. We recommend identifying your key priorities—appearance, tech, or added convenience—then matching them to the trim that fits.
How to pick your Trax with confidence
- Decide on your look: ACTIV’s bold accents or RS’s sporty vibe, with LT and 1RS providing versatile alternatives.
- Prioritize tech: If you want the largest display and fewer cables, look for the available 11-inch touch-screen and wireless charging.
- Consider your routes: If you do a lot of parking in snug spaces, the Trax’s compact footprint is already a win—add available features like Adaptive Cruise Control for longer drives.
- Think cargo needs: Confirm that the split-fold rear seat and generous max space match your gear and family routines.
- Test the feel: A local test drive helps you gauge visibility, steering weight, and ride comfort on your usual roads.
When you’re ready to compare trims in person, visit Don Johnson Motors Chevrolet, serving Chetek, Bloomer, and New Auburn, and take a closer look at the tech, cargo versatility, and safety features that resonate with how you drive. Our team will walk you through options, demonstrate features in real time, and help you line up the configuration that fits your day-to-day. With the Trax, you’re getting a small SUV that puts usability first—clean, capable, and thoughtfully equipped for life around Chetek.
That’s the heart of this vehicle’s appeal: a genuine focus on the parts of driving that make the biggest difference. Clear screens. Cord-free smartphone use. Flexible space. Confidence-inspiring safety. Put it all together, and the Trax feels custom-built for the varied driving we do here—short hops, quick turns, a run out to the water, and back home again with everything neatly in its place.
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Don Johnson Motors Chevrolet – Why Tech-Savvy Drivers Around Bloomer, WI Are Zeroing In on the 2026 Chevrolet Equinox
When a compact SUV blends everyday versatility with smart, confidence-inspiring technology, you feel it the first time you settle in behind the wheel. That’s the appeal of the 2026 Chevrolet Equinox for drivers around Bloomer, WI — it takes the friction out of daily driving with a clean, intuitive interface and road-ready assistance that works quietly in the background.
This blog focuses on two areas shoppers ask us about most: the sleek dual-display setup — including the large infotainment touch-screen and Driver Information Center — and the robust suite of standard and available safety features that help you feel composed on busy streets and county roads alike.
The dual-display advantage for real-world driving
Equinox centers your attention with a driver-focused cockpit that makes key info glanceable and actions effortless. Navigation, playlists, calls, and vehicle settings are easy to find on the large infotainment touch-screen, while the Driver Information Center keeps essential metrics right where you expect them — directly in your line of sight. Pair that with Google built-in and you can use simple voice commands to set a destination, send a message, or pull up your calendar without hunting through menus.
Wireless Apple CarPlay® and Android Auto™ compatibility remove cord clutter and make hopping in for a short errand or a multi-stop day feel seamless. Available wireless phone charging adds to the clean aesthetic, and the convenient center console with pass-through provides an organized spot for must-have items. The result is a cabin that’s quick to learn and surprisingly calming during the start-and-stop moments that define so many local drives.
Safety that scales with your day
Confidence matters when you’re changing lanes on U.S. 53, backing out of a packed lot, or easing past a row of parked cars in town. Chevy Safety Assist brings a bundle of helpful features, including Automatic Emergency Braking, Front Pedestrian Braking, Lane Keep Assist with Lane Departure Warning, Forward Collision Alert, Following Distance Indicator, and IntelliBeam®. These features work together to help you stay aware and respond faster, especially in those moments when distractions can add up.
Available HD Surround Vision supports low-speed maneuvering with a stitched overhead view that makes tight parking and driveway angles feel more manageable. Add available Rear Cross Traffic Braking to help when backing out of crowded aisles, and Side Bicyclist Alert to assist with urban and suburban awareness. If you haven’t experienced a Rear Camera Mirror before, the wider, unobstructed perspective is a revelation — especially with a full load of cargo or passengers.
Why it resonates with local drivers
Around Bloomer, Chetek, and neighboring communities, a typical week may include commuting, school runs, pickups from the hardware store, and a quick outing to a lakeside trailhead. Equinox handles the mix with a smooth ride, precise steering, and the available all-wheel drive system that can help when the surface changes from pavement to gravel. Inside, the interface stays predictable and the key functions feel familiar, even if you’re swapping drivers throughout the day.
The trims make personalization simple: LT delivers an exceptional everyday driver with heated front seats and steering wheel; RS adds the sporty vibe with Black emblems and badging, a unique grille and fascia, and a flat-bottom steering wheel; ACTIV brings the rugged aesthetic with all-terrain tires and a uniquely tuned suspension. Every version benefits from the dual displays and the convenient cargo flexibility Equinox is known for.
Common questions, answered
We often hear the same questions from shoppers comparing compact SUVs, so here are quick, practical answers to help guide your research.
- Is all-wheel drive worth it: If your driving takes you onto gravel access roads, boat launches, or unplowed side streets, the available all-wheel drive system’s extra traction is a welcome confidence boost.
- How easy is the tech to use: The layout is refreshingly straightforward. With Google built-in plus Wireless Apple CarPlay® and Android Auto™, most drivers adapt within a single day.
- What sets the trims apart: LT aims for clean and refined, RS leans bold and sporty, and ACTIV adds an adventurous look and feel — each has a distinct grille and detailing.
- Can it handle weekend gear: With flexible 60/40 split-folding rear seats, hidden storage under the cargo floor, and an available hands-free AutoSense Power Liftgate, packing is easier than expected.
- Does it tow light loads: Properly equipped, Equinox can tow small trailers or yard equipment, making it handy for home projects or quick getaways.
Trim-by-trim highlights for quick comparison
- LT: A refined baseline with heated front seats and steering wheel, dual displays, and an intuitive, family-friendly layout.
- RS: Sport-forward personality featuring Black grille, emblems, and badging, unique lower fascia, and a flat-bottom steering wheel.
- ACTIV: Rugged look backed by all-terrain tires, uniquely tuned suspension, and Evotex with sueded microfiber seating surfaces.
Across all trims, the same core strengths shine through — an interior that’s simple to live with, safety that scales with your day, and a balanced ride-and-handling setup that feels right in town and on open stretches alike.
Your next step
When you’re ready to see how these features work together in real time, a test drive is the best teacher. As you explore the displays, use voice controls, and check the surround camera views, you’ll feel the thoughtful integration that defines the 2026 Chevrolet Equinox. It’s this unforced cohesion — tech supporting the drive, not distracting from it — that keeps Equinox at the top of local wish lists.
Don Johnson Motors Chevrolet is serving Chetek, Bloomer, and New Auburn with a friendly, knowledgeable team ready to walk you through trims, features, and options. From the sporty RS to the adventure-leaning ACTIV, we’ll help you dial in the exact configuration that fits your daily rhythm and weekend plans. When an SUV’s technology makes life easier — and its road manners make every mile more pleasant — choosing becomes simple.
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How Much Can the 2026 Chevrolet Colorado Tow for Adventures around St. Croix Falls, WI?
Don Johnson Motors Chevrolet – How Much Can the 2026 Chevrolet Colorado Tow for Adventures around St. Croix Falls, WI?
When trailering is part of your routine or your favorite weekends, knowing the real capabilities and built-in tools of your next truck matters. The 2026 Chevrolet Colorado pairs strong, accessible torque with smart trailering tech that makes hitching, checking connections, and maneuvering simpler and more confidence-inspiring.
Below, we break down capacity, configuration choices, and the features that help you tow smoothly on highways and two-lane roads around St. Croix Falls, WI, from boat launches to cabin runs and everything in between.
Towing Basics and Why Torque Matters
At the heart of Colorado’s trailering confidence is the standard 2.7L TurboMax® engine. With 310 horsepower and 430 lb.-ft. of best-in-class standard torque, it delivers the low-end muscle that helps you pull away cleanly with a loaded trailer and maintain steady progress on rolling terrain. When properly equipped, max available towing reaches up to 7,700 lbs., which covers a wide variety of small-to-midsize boats, utility trailers, pop-up campers, and many aluminum fishing rigs that frequent the St. Croix River and area lakes.
Pair that torque with the enhanced 8-speed transmission, and you get crisp, predictable shifts that help the truck stay composed under load. If your towing includes a lot of start-stop or hills, that torque advantage really shows up in how relaxed the truck feels at lower RPMs.
Drive Modes that Support Your Tow
Colorado offers up to five available drive modes, and Tow/Haul is the one you will reach for on trailering days. Tow/Haul adjusts shift points and other vehicle responses to better manage weight, helping reduce gear hunting on grades and optimizing power delivery for smoother movement. If your tow path transitions to gravel or a boat ramp with limited grip, you can engage Off-Road for additional traction assistance on loose surfaces. For sand-heavy stretches near rivers or dunes, ZR2’s Baja mode further refines power and stability control for higher-speed runs on soft surfaces.
Trailering Tech that Makes a Difference
Tech plays a big role in making towing more straightforward. The 11.3-inch diagonal center touch-screen brings Google built-in for helpful voice navigation and traffic insights on longer hauls, while standard Apple CarPlay® and Android Auto™ compatibility keep your go-to apps close at hand. Colorado also offers a trailering app that helps streamline pre-departure checks and can assist with monitoring tasks during the trip. Up to 10 camera views are available, and that breadth of angles is a huge help for backing into a tight driveway or aligning at the launch. Available underbody cameras, while most helpful off-road, can also add perspective around obstacles on uneven access points.
Inside the cabin, you will also find a best-in-class standard 11-inch Driver Information Center that puts key data in your line of sight. It is a small detail that becomes a big convenience when you want to keep eyes forward yet stay informed.
Which Trim Fits Your Towing Style
For frequent tow days, the foundational powertrain already sets you up for success. From there, consider trims based on the driving surface and conditions around your destinations. If most of your towing sticks to pavement with occasional gravel, LT and Z71 deliver a confident, comfortable ride with strong on-road manners. Trail Boss adds a 2-inch factory lift and all-terrain tires that help on rutted, uneven access roads and lightly washed-out paths. ZR2 steps into serious off-road territory with a 3-inch factory-installed lift, Multimatic® DSSV dampers, and 33-inch MT tires, which is overkill for simple launches but perfect if your adventures include rugged trails where the boat or overland trailer follows you into remote areas.
Real-World Use Around St. Croix Falls
From a Saturday morning tow to the river to an after-work run with a loaded utility trailer, Colorado’s accessible torque makes the truck feel composed and capable. Tow/Haul helps with grade changes along county routes, while the available camera views simplify backing next to garages or boats already staged in the driveway. On looser surfaces, switching to Off-Road mode provides another layer of control so you can focus on smooth steering and brake inputs instead of fighting for traction.
The bed also plays a role in a good towing setup. With up to 17 available tie-downs, secure your coolers, fuel containers, and gear boxes so items stay planted. The mid-position tailgate supports up to 500 lbs., which is handy when hauling longer boards for dock repairs. And when evening arrives, available cargo bed lighting keeps the area bright enough to double-check straps and clean up tools.
Safety and Visibility Support
Standard Chevy Safety Assist adds meaningful support for towing days. Forward Collision Alert and Automatic Emergency Braking can assist in traffic, while Lane Keep Assist with Lane Departure Warning helps on longer stints when fatigue can creep in. IntelliBeam® Auto High Beams handle the light toggling, and the Following Distance Indicator encourages appropriate spacing. These systems do not replace an attentive driver, but they bring welcomed layers of awareness.
How We Can Help You Choose Confidently
Every tow profile is different. The good news is Colorado’s standard torque is robust enough for a wide range of real-world needs, and the available tech and chassis options let you tailor the truck to where and how you travel. If you are sorting through trim decisions or accessories to outfit your rig, we are happy to walk through specifics and match a configuration to your typical load and routes.
Frequently Asked Questions:
Can the 2026 Colorado tow a 20-foot aluminum fishing boat?
In many cases, yes, when properly equipped. With up to 7,700 lbs. of max available towing and strong low-end torque from the TurboMax® engine, Colorado is well suited for a range of common fishing boats, plus associated gear and fuel. Always confirm the full loaded weight of your boat and trailer, then match that to your truck’s configuration and ratings.
Do I need ZR2 to tow confidently?
No. ZR2 is outstanding for rugged off-road routes, but Colorado’s confident towing begins with the standard TurboMax® torque and enhanced 8-speed transmission. Choose ZR2 if your tows regularly involve challenging terrain where its suspension, lift, and 33-inch MT tires make a difference.
Which features help most when backing a trailer?
Available up to 10 camera views provide multiple perspectives for aligning and backing, while the trailering app helps structure your pre-departure routine. The 11.3-inch touch-screen and best-in-class standard 11-inch Driver Information Center make it easier to see useful information at a glance.
What drive mode should I use when towing?
Use Tow/Haul for most towing days. If conditions turn loose or uneven, Off-Road can help improve traction. If your route includes deep sand and you drive a ZR2, Baja mode is tuned for that surface at higher speeds.
Ready to tailor a midsize pickup to your exact trailering plans? Don Johnson Motors Chevrolet is here to help you compare trims, packages, and accessories so you can tow with confidence. Our team is serving Eau Claire, Amery, and St. Croix Falls with personalized guidance, hands-on demos, and expert service support for the long haul.


